The SAP Customer Relationship Management (SAP CRM) application provides best-in-class functionality for marketing, sales, and service. By supporting customer-facing business processes across multiple interaction channels, SAP CRM enables organizations to focus on strategies for customer-driven growth and to differentiate themselves in the market by providing a superior customer experience.
With SAP CRM, you get the help you need to delight your customers, empower your teams, and grow your business.
SAP CRM has helped the best-run companies in more than 25 industries make the most of their relationships with customers. With SAP CRM, your organization can capitalize on customer insight, improve front-line efficiency and effectiveness, streamline critical business processes across customer touch points, and quickly adapt to changing business and customer needs.
KEY BENEFITS OF SAP CRM
- Delight your customers
SAP CRM fosters collaboration between the organization and its customers and enables everyone to have superior interactions and experiences across all channels. - Empower your teams
SAP CRM empowers employees to manage interactions with customers, anytime and anywhere – providing a real-time view of customer information that enables collaboration across your entire global business network. - Grow your business
SAP CRM helps the organization differentiate itself and grow by capitalizing on its customer insights – providing a superior customer experience and making the most of its business advantage.
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